paid distribution
Planning model. Paid and social metrics are planning data. Treat them as directional until source sync is connected.
Paid spend
$21,573
Paid impressions
1.6M
Engagement rate
10.12%
Follower growth
+2,124
paid signal bench
Gateway Solar Works. Window Apr 20 to May 19 across 3 active platforms. Spend $21,573, 1,598,601 impressions, 51,878 clicks, 2,849 conversions, CTR 3.2 percent, CPA $8.
May 19Spend by platform
Spend across active paid platforms chart with 30 data points. Minimum 520.34 dollars, maximum 848.42 dollars, latest 789.1 dollars.
paid distribution
acquisition mix
audience share
trend visualization
Impressions, engagement, and audience movement.
Y-axis: Impressions
Jan 28 205.2K impressions / 13.1K engagements
audience ledger
14.9K total
+364 followers / 3.00% engagement
5,252
+518 followers / 5.31% engagement
3,729
TikTok
+879 followers / 9.18% engagement
2,519
+249 followers / 4.05% engagement
2,378
X
+114 followers / 1.83% engagement
1,005
social monthlies
Posts, reach, clicks, video, and growth.
| Month | Posts | Impressions | Reach | Engagements | Link clicks | Video views | Growth |
|---|---|---|---|---|---|---|---|
| Aug 2025 | 82 | 135.3K | 69.2K | 7.8K | 645 | 58K | +409 |
| Sep 2025 | 68 | 171K | 93.3K | 9.2K | 775 | 80.7K | +363 |
| Oct 2025 | 68 | 193.1K | 105.5K | 12.7K | 886 | 87.3K | +428 |
| Nov 2025 | 78 | 190.4K | 105.6K | 12.6K | 1,007 | 78.1K | +368 |
| Dec 2025 | 80 | 196.5K | 110.7K | 13.5K | 1,084 | 101.2K | +461 |
| Jan 2026 | 81 | 205.2K | 114.6K | 13.1K | 951 | 100.8K | +504 |
media systems
Spend
$10,108
Impressions
561.5K
Clicks
31,538
Engagement
7.98%
CPA
$5
Spend
$6,566
Impressions
547.2K
Clicks
11,571
Engagement
9.66%
CPA
$14
Spend
$4,899
Impressions
489.9K
Clicks
8,769
Engagement
13.09%
CPA
$18
paid acquisition
| Campaign | Spend | Clicks | Conversions | CPL |
|---|---|---|---|---|
| Solar emergency search | $2,568 | 611 | 23 | $111.65 |
| St. Louis near-me campaign | $3,317 | 677 | 24 | $138.21 |
| Brand protection | $4,066 | 726 | 23 | $176.78 |
| Retargeting visitors | $4,815 | 764 | 22 | $218.86 |
| Competitor conquest | $5,564 | 795 | 21 | $264.95 |